Client: ArtMeta
Services: Strategy, Branding, Website Development, Content Creation & Social Media Marketing, Community Building, Event Planning & Execution, Partner Relations, ICO Campaign & Token Launch, POAP Creation, NFT Launches
Challenge: ArtMeta, an emerging player in the metaverse, sought to solidify its brand presence, engage a broader audience, and successfully launch their ICO campaign and subsequent token on multiple exchanges. They needed a comprehensive strategy that would encompass branding, digital presence, community engagement, and a successful token launch.
Solution: Kuble, a dynamic digital marketing agency, tailored a 360 Web3 Marketing strategy to address ArtMeta's specific needs.
Comprehensive Rebranding:
- Conducted an in-depth analysis and executed a comprehensive company rebrand, crafting a new logo, brand guidelines, and style guide to ensure a cohesive and modern brand identity.
State-of-the-Art Website:
- Designed and developed a cutting-edge website, providing ArtMeta with a professional online platform that mirrored their innovative approach and showcased their offerings effectively.
Strategic Fundraising and Token Launch:
- Orchestrated a highly successful Initial DEX Offering (IDO) campaign, securing $500K USD for ArtMeta.
- Coordinated a Token Generation Event (TGE) on three prominent exchanges, ensuring widespread availability of ArtMeta's tokens.
Robust Social Media Growth:
- Amplified ArtMeta's social media presence by increasing their following from 3K to an impressive 24K, establishing a stronger online community and fostering engagement.
Event Planning and Execution:
- Meticulously organized and marketed ArtMeta’s flagship event, featuring 7 company partners, resulting in substantial press coverage reaching a broad audience base of 189 million, with 400+ articles published.
Leveraging Livestreams for Engagement:
- Led the marketing and presentation efforts for ArtMeta’s inaugural live stream, attracting 4000 RSVPs and boosting engagement.
Results:
- Holistic Brand Transformation: The comprehensive rebranding exercise successfully transformed ArtMeta's brand identity, positioning them as a modern and professional entity in the metaverse space.
- Fundraising Triumph: Through the well-executed IDO campaign and TGE, Kuble helped ArtMeta secure substantial funding to advance their projects and initiatives.
- Increased Visibility and Engagement: A robust social media strategy significantly augmented ArtMeta’s online presence, enabling them to engage a larger and more diverse audience.
- Event Success: The expertly organized event garnered extensive press coverage and high audience engagement, amplifying ArtMeta's visibility within the metaverse sphere.
Conclusion: Kuble's 360 Web3 Marketing services empowered ArtMeta to achieve a remarkable transformation, encompassing branding, online presence, community engagement, and fundraising efforts. The successful execution of the ICO campaign and token launch, coupled with the comprehensive rebranding and event successes, demonstrated the strength of a tailored, holistic approach in navigating the dynamic and evolving world of Web3. Kuble's expertise and strategic insights were instrumental in propelling ArtMeta toward success in the metaverse.