Google is increasingly integrating Artificial Intelligence (AI) into its search functionality to enhance user experience. An innovative feature called "AI Mode" is being developed, introducing chatbot-like interactions directly into Google Search. The goal of "AI Mode" is to provide users primarily with AI-generated responses to their queries. This new search option is currently being tested with Google One AI Premium users and delivers answers based on the complete Google search index, supplemented with relevant links.

Virtual travel is becoming more immersive than ever, and with TriptoVR, you can experience breathtaking destinations from the comfort of your home. We have developed a cutting-edge VR travel application for the immersive VR video production company VR Gorilla that brings the world to you in stunning realism.

Digitalization is transforming medical training. With Virtual Reality (VR), you can participate in realistic and interactive training sessions that enhance your skills in a safe environment. Our digital agency, Kuble, has developed a VR application that offers innovative solutions for medical education and training.

In einer zunehmend digitalisierten Arbeitswelt ist es entscheidend, innovative Lösungen zu entwickeln, die den Bedürfnissen der Arbeitnehmenden gerecht werden. Gemeinsam mit der Arbeitnehmerorganisation Angestellte Schweiz haben wir von Kuble den KI-gestützten Chatbot "Kaiu" entwickelt, der als digitaler Gewerkschaftssekretär fungiert und über die Arbeitsbedingungen in der Maschinen-, Elektro- und Metallindustrie (MEM) informiert.

Ein digitaler Assistent für die MEM-Industrie

Introduction

In the ever-changing world of digital marketing, Google marks a significant turning point with its latest AI updates. At the heart of these innovations is the integration of artificial intelligence (AI), which not only optimizes workflows but also opens up entirely new possibilities for personalized and dynamic advertising. What exactly do these developments mean for marketers, and how can companies benefit from them?

How does Google's Text-to-Image AI change the creative process?